Lessons from ground zero
Juan is a good friend of mine in the Naples Florida area. He is a real estate broker as well as a mortgage broker,and he has some insights into the plight of the current dismal real estate market.
With prices plummeting @ 25% already in the past three years, and no end in sight,he knew he had to change his business model,or else he would become a victim of the severe downturn himself.
I asked him how business was doing, and he said great.
When business dried up, he decided to take control and do what he could to improve things. He investigated loan loss mitigation and credit repair services, and now his activity level is thriving, adding prepaid new clients every day.
In the old days, if Juan was a maker of buggy whips, he would have been the first to embrace selling parts for the horseless carriage.
It seems easier to operate in a normal market, but there are some entrepreneurs like Juan and Daniel who take adversity, look it in the eye, and reinvent themselves.
How about you; have you let go of your ideas for the improved buggy whips yet?
Real Estate Blog
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