Image: 2 + 2 = 7

The whole is greater than the sum of the parts.

When you blend complementary products and services, the resulting “chemistry” creates an increase in value:

  • Combine flour, eggs, sugar and water; bake it and you make a delicious cake.
  • Putting tires, seats, a steering wheel, an engine and brakes together with gas and roads provides transportation.
  • A husband, wife and children combined with love create a happy family.
  • Profitable separate, vertical businesses including real estate, mortgage, insurance and a home-builder combined together make for a powerful company.
  • $10,000 combined with 10% rapid-fire growth investing produces $1,000,000.

What talents can you combine to create a successful and profitable business?

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